5 @unbounce Landing Page Email & Text Message Hacks

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5 Unbounce Landing Page Email & Text Message Hacks (w/video breakdown)

Unbounce is great for testing landing pages and capturing leads. But if you want to boost conversions, a few clever email marketing and SMS marketing hacks can help.

Want your Unbounce form submissions to get an email after they download your content? Done. Send a text to remind them about your upcoming webinar? Done and done!

Just about any message you want to send to your Unbounce landing page leads can be set up in under 3 minutes for a quick boost to conversions.

We’ll show you how to do it for FREE and a share other ideas to help you boost your landing page conversions.

First let’s show you how to set it all up and then go over a few hacks.

The 3-Minute Set Up

For this tutorial, we’re going to connect Autosend (it’s free) and Unbounce together (it works like a smart flexible Unbounce autoresponder). Autosend will automatically send the messages to any new sign up on your Unbounce landing page.

 

The Email & SMS Unbounce Landing Page Hacks

 

How to Send Text Messages to Your Unbounce Leads:

Text messages have a 98% open rate. And as we know, people actually like text messages from businesses – so why not send them?

1. Text your Unbounce submissions a follow up message

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Use SMS to follow up with leads and get them to the next step of your funnel. Send leads invites to webinars, offers for personalized demos and consultations, or just an easy way for them to get in contact with your business.

2. Send your Unbounce leads SMS event reminders

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Are you using Unbounce for webinar and other live event signups? Chances are most of your signups will be no shows. Send automated SMS messages before the event to get more people to show up.

 

How to Send Automated Emails to Your Unbounce Leads:

1. Email your Unbounce leads after they download your lead gen

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If you use Unbounce for your content offers, send an email after your new lead downloads your content. You can use this message to ask for feedback, thank them for downloading, and show them new content.

2. Email your Unbounce leads a thank you message

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Send an email a few days later to thank your leads and take this opportunity to ask if they need any help or offer more resources.

3. Email your Unbounce leads time sensitive offers

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Want your leads to take action? Send them a time sensitive offer via email. Make sure that what you want them to do, in clearly stated in the email. Keep your email subject line and call-to-action focused and clear.

 

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Book Review: 100 Days of Growth By Sujan Patel & Rob Wormley

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Book Review: 100 Days of Growth By Sujan Patel & Rob Wormley

As an entrepreneur and founder of a growing startup, I’m constantly on the hunt for strategies that I can use to move the needle. The problem is, there is a TON of information out there on business growth. With hundreds of new blog posts being published by self-described “growth hackers” every week, it’s not always easy to know where to start or who to trust.

 

As a rule of thumb, when looking for tips on how to grow my business, I tend to only pay attention to people who can back their ideas up with actual case studies, examples, or personal experience.

 

That’s how I ended up stumbling across and reading a new book called 100 Days of Growth.

 

Book Overview:

100 Days of Growth is written by marketing experts Sujan Patel and Rob Wormley. Sujan is an entrepreneur and digital marketer with 10+ years of experience helping companies like Sales Force, Sony, and Mint, with growth. His co-author Rob is a content marketer with 7 years of experience developing strategies and writing conversion-driven copy for best-selling authors and brands.

 

I first came across the book back in December while looking for new growth ideas on Growth Hackers one day. After reading a description of the book, I knew it was something I needed to get my hands on.

 

I pre-ordered the book that day and anxiously waited for the January launch date to approach.

 

Last Thursday, that day finally arrived. 100 Days of growth was delivered to my inbox, and I wasted no time diving right in. I finished the book cover to cover over the weekend. After going through it, I can honestly and gladly say, it was well worth the investment. It’s a book that I would highly recommend to anyone looking for proven tactics to quickly get s.

 

Who This Book Is For:

The book is for marketers, aspiring entrepreneurs, or startup founders who are looking for new ways to build online brand awareness, boost web traffic, connect with more prospects, and land more customers. It’s specifically written for entrepreneurs who manage SaaS startups, app companies, or other web-based businesses.

 

It’s not an introductory book into the concept of growth hacking, nor is it overly advanced. It’s perfect for someone who is looking for a wide range of tactics and strategies that can be implemented during all the different phases of business growth.

What I Liked:

What I really liked about the book was how easy it was to digest. It’s got a great format. The book is about 105 pages long and as promised, includes 100 different growth tips. Each tip exists on its own page, and each page includes:

 

  • the name of the tip
  • a brief introduction
  • examples of use
  • 3 steps on how the tip can be implemented
  • 3 articles that can be read for additional help or clarification
  • 3 recommended tools

 

The book is packed full of value, but it’s organized in a way that still makes for an easy and enjoyable read.

What I Loved:

What I really loved about this book was that it didn’t just offer the same vague growth tips that you see in a lot of other growth hacks blog posts online. Instead, each tip included real-world examples that you could look at, links to case studies, the tools needed to implement the tips, and the steps to get started. It was easy to tell that Sujan and Rob meticulously researched every tip in an effort to give readers as much value as possible.

 

It’s a format that I really appreciated, because it allowed me to easily skim through the book once, make notes about tips or examples that stood out to me, and then come back later to spend more time diving into them and figuring out how I can apply them to my business.

Where To Get It:

The book is on sale now for $27 (as I mentioned, well worth the price). You can buy it directly by going to 100daysofgrowth.com.

 

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